The Real Lance Brown

As Socrates said to Plato, "Please don't tell anyone what you heard here."
November 1, 2009

6 Free Tools To Get The Best Keywords For Your Site

Author: Lance - Categories: For My Clients, Web Design and Blogging, Web Dev Tools

From Makeuseof.com, a sweet overview of (drumroll…super-buzzword coming up!) SEO keyword tools:

6 FREE Tools To Get The Best Keywords For Your Site

October 30, 2009

6 reasons why you need to get on Twitter

Author: Lance - Categories: Blogospherilia, For My Clients, Twitter stuff

In case you’re still wondering…

Online Marketing Blog » Blog Archive » 6 reasons why you need to get on Twitter

October 2, 2009

33 Ways to Use LinkedIn for Business

Author: Lance - Categories: For My Clients

Pretty self-explanatory; if you feel like you aren’t doing enough with LinkedIn, Meryl at Web Worker Daily offers a ton of good options for cultivating your presence there.

33 Ways to Use LinkedIn for Business

September 22, 2009

4 tales of Twitter success

Author: Lance - Categories: For My Clients, Twitter stuff

There are actually 4 (very brief) “tales” in this blog post by The Financial Brand. They include a bonus tale, so I guess I’m spoiling the surprise. Sorry. ;-)

The blog entry discusses how 4 different financial institutions have used Twitter to successful ends both small and large. Most involve making previously-unhappy customers happy–something that many companies could do well to improve at.

Speaking of crappy banks, one of the “tales” here involves my least favorite bank of all time, Bank of America. And despite my pledge of honor to encourage people to never do business with them, I’m linking to this article that praises them for their customer service efforts…because I care about my clients that much. After all, if a giant turdball like BOA can successfully use Twitter to improve their reputation, think of what your company, which isn’t despicable, could do with it. :-)

3 tales of Twitter success

September 19, 2009

A Social Media Strategy Checklist

Author: Lance - Categories: For My Clients

Sean Carton from Clickz brings us a solid back-to-basics checklist of questions to ask yourself as you look to merge your business’s marketing goals with the social media information superhighway web 2.0 Internets. Because the social media information superhighway web 2.0 Internets are going to merge with your business’s marketing goals whether you like it or not. The only question is whether you are going to be leading the dance, or whether the the social media information superhighway web 2.0 Internets will be.

A Social Media Strategy Checklist – ClickZ

September 17, 2009

25 Blog Promotion Tips from Fast Company

Author: Lance - Categories: For My Clients, Web Design and Blogging

The amount of difference a blog can make to your bottom line is tremendous–incalculable really–but it goes without saying that you need people to find it and read it in order to tap into the magic of the “social web”. Take this list of 25 blog promotion tips  seriously and you will be well on your way to trading a p aperclip for a house, or blogging your way to an Oscar, or, more likely, manifesting your own particular dream come true. (Woo hoo!)

25 Ways to Promote and Market Your Blog | Social Media Strategies for Small Business | Fast Company.

September 2, 2009

Meet My Clients

Author: Lance - Categories: For My Clients, My Résumé & Qualifications, Nevada County, Web Design and Blogging

I’ll be making a more sophisticated portfolio section on my site soon, but I am long overdue in introducing the web sites I have been designing for clients in Nevada County this past year. (Or in the case of Project Simplify, these past many years. :-))

Project Simplify (original design, now re-done by Velocity7)

High Performance Advocates (original design inspired by client materials)

SCO Planning, Engineering, & Surveying (original design inspired by client materials)

VJ’s Salon & Day Spa (original design inspired by client materials)

Gold Country Roofing (original design inspired by client materials)

Mark Davis Plumbing, Inc. (my Wordpress-based adaptation of an existing original design by Brook Design Group)

Debbie Costa Design (designed in collaboration with Louise Preston, who also provided the artwork)

HeartMatters.pro (my Wordpress-based adaptation of an existing original design by Susan Powell)

ABT Plumbing, Electric, Heat and Air
(original design inspired by client materials)

I will discuss these projects at greater length soon, but suffice it to say, those are some great local businesses in the Nevada City/Grass Valley area. I had a great time working with all these folks as we went through the process of getting their sites built. If you’re from Nevada County, CA, or even if you aren’t, check out their sites and give them some e-love (like links, comments, etc.), and/or some brick-and-mortar love.

Yay for my clients!

August 21, 2009

Add Captions to YouTube videos

Author: Lance - Categories: For My Clients, Web Dev Tools

CaptionTube is a free service (powered by Google App Engine) that lets you add captions to your existing YouTube videos. I haven’t tried it (all my YouTube videos are nature vids so far), but it sounds wicked cool.

Thanks to Chris Pirillo for bringing this to my attention.

August 11, 2009

Top 25 commonly believed SEO myths

Author: Lance - Categories: For My Clients, Web Design and Blogging

This is a good list, and I’m glad to say I was aware of and/or agree with almost all these points.

Top 25 commonly believed SEO myths – Daily SEO blog.

August 3, 2009

When to use Twitter vs. Facebook

Author: Lance - Categories: For My Clients

This article is a pretty good breakdown of the different ways these two tools are useful.

When Do You Use Twitter Versus Facebook?